Cliff Berinobis

2014 - Individual Artist

Cliff Berinobis was born and raised in Hawaii but has spent the past 53 years in Iowa.  A product of his cultural upbringing, playing the guitar and a love for music was instilled at a very young age. As a child, his musical experience was mostly recreational, sitting around most warm tropical evenings jamming with other family members. In the late 50’s, he came to Iowa to visit family members, fell in love with an Iowa girl and eventually decided to make it his permanent home.

With the desire to continue to play music and greatly influenced by the emergence of rock and roll by artists like Elvis Presley, Jerry Lee Lewis and Chuck Berry, Berinobis formed a local band called  “The Del Rays”. He credits these initial influences for launching his love for what is now known as the “golden oldies”.

In his early days he favored the classic fathers of rock and roll. Over the past five decades, he enjoys musical contributions by such acts as “The Temptations”, “Chicago”, “BB King” and most recently “Carlos Santana”.

 Although music has changed over the years and he rolled with the evolution, he has always been featured as a captivating lead guitarist in several bands. Today at the age of 73, he continues to play live music and mesmerizes his audience.  He incorporates his signature Hawaiian style guitar licks into all that he does.

 

He has performed for numerous events including but not limited to:

  • Night Clubs

  • Street Dances

  • Outdoor Festivals

  • Battle of the Bands

  • Ballrooms

  • Benefits and Charity Events

  • Opened for Major Acts – Including “The Box Tops” and “Molly Hatchett”

 

Outside of his link to music, Berinobis is also a family man having been married for nearly 54 years. Music being a very important part of his life, each of his eight children had been taught to play an instrument and/or sing.  All four of his sons play guitar.

In recent years with the introduction of Karaoke and DJ's, it has been his mission to keep live music in the eyes of the public.  He continually promotes and supports live music events in the Waterloo community.  

As far as accomplishments are concerned, he has never wanted to do more than entertain.  Sharing his talents with thousands of Eastern Iowans for the past five decades has been his greatest reward.  Even today, people will come up to him and say that they remember when they saw him decades ago.  They are so pleased to be reminded of what was and still goes on today.  He makes people dance, laugh and enjoy live music.

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